Case Studies

Real systems.
Real pipeline.

We build outbound engines that book meetings โ€” and close revenue โ€” month after month. Here’s what that looks like across eight long-term client partnerships.

50+
client partnerships
42%
top positive reply rate
4yrs
longest partnership & counting
Rocket Shipping
E-Commerce Logistics 2+ year partnership

How Rocket Shipping hit a 42.5% positive reply rate in e-commerce logistics.

What we didScraped e-commerce stores to map their shipping operations, then timed outreach to each store's growth inflection points โ€” when shipping pain peaks. 56K-prospect market mapped.

62
Positive replies / mo
42.5%
Positive reply rate
10.6%
Overall reply rate
25
Leads / positive reply
The receipt
โœ“42.53% positive reply rate373 positive replies ยท Q2 Outbound ยท 4,280 contacts

Campaign dashboard ยท Q2 Outbound

Circle
Community & Courses 1+ year partnership

How Circle booked 67 positive replies a month โ€” and closed $30K ARR โ€” from the creator community.

What we didScraped online communities to find creators with active newsletters and courses, with messaging tailored to each creator's launch stage. 84K-prospect market mapped.

67
Positive replies / mo
23.2%
Positive reply rate
3.4%
Overall reply rate
141
Leads / positive reply
The receipt
โœ“$30K ARR closed from outbound$2.5K MRR ยท annual ยท "this was outbound!" ๐Ÿ”ฅ

Real closed-deal alert ยท shared internally

Sell Better
Sales Training & Media 4+ year partnership

How Sell Better built a 4-year outbound engine for sponsorships & events.

What we didBecame the core pipeline engine for sponsorships and events through consistent, relationship-led outbound โ€” for four years and counting. 12K-prospect market mapped.

33
Positive replies / mo
27.4%
Positive reply rate
3.4%
Overall reply rate
59
Leads / positive reply
The receipts

Real sponsorship closes ยท shared internally

iFly
Indoor Skydiving / Events 3+ year partnership

How iFly closed $95K+ in revenue from outbound to schools & organizations.

What we didOutbound data and outreach targeting schools and organizations with children, driving group event bookings โ€” turning 24,366 enrollments into 81 closed deals.

35
Positive replies / mo
18%
Positive reply rate
2.0%
Overall reply rate
275
Leads / positive reply
The receipt
โœ“$95,522 in revenue ยท 81 deals closedfrom 24,366 outbound enrollments ยท campaign dashboard

Campaign dashboard ยท full funnel

L
Local Roots
Lawn Care & Snow 1+ year partnership

How Local Roots won local accounts at a 22.8% positive reply rate.

What we didHyper-local targeting within a 25-mile radius across LinkedIn and email, with seasonal spring lawn-care and winter snow-removal campaigns. 45K-prospect market mapped.

49
Positive replies / mo
22.8%
Positive reply rate
3.2%
Overall reply rate
182
Leads / positive reply
Shift Group
Staffing & Workforce 2+ year partnership

How Shift Group turned real-time hiring signals into 63 positive replies a month.

What we didBuilt automated systems that flag relevant job postings in real time and detect pre-signals of hiring intent for perfectly-timed outreach. 130K-prospect market mapped.

63
Positive replies / mo
22.5%
Positive reply rate
3.4%
Overall reply rate
339
Leads / positive reply
The receipt
โœ“Up to 25.1% positive reply rate3 live hiring-signal campaigns ยท 144 positive replies

Campaign dashboard ยท real-time hiring signals

Whip Around
Fleet Compliance SaaS 1+ year partnership

How Whip Around turned FMCSA compliance data into $100K+ in pipeline.

What we didScraped the FMCSA database for carriers with recent compliance violations and used those as the campaign signal โ€” contributing $100K+ in pipeline behind a company acquisition. 116K-prospect market mapped.

36
Positive replies / mo
19.1%
Positive reply rate
2.5%
Overall reply rate
285
Leads / positive reply

In their words

What clients & partners say

"I've never seen emails actually get responses like I have from Practical Prospecting. Jed Mahrle & Luke Ruffing are the real deal. I challenge anyone to tell me who does it better."
Michael Flournoy ยท Sales Executive via LinkedIn
"Point blank โ€” this is a world class operation. Do business with serious, like-minded individuals and you will succeed."
Jeramie Concklin ยท GTM Leader via LinkedIn

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